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          Balancing complex demands across workstreams

          Balancing complex demands across workstreams

          Donna Lightfoot
          by Donna Lightfoot
          January 6, 2025
          Share

          In today’s digital-first world, where customers expect personalized, real-time responses across all channels, achieving excellence in customer service has become an art form. Mastering customer service requires not only a deep understanding of operational efficiencies and employee engagement strategies but also an artful approach to meeting customer needs.

          Contact centers are increasingly turning to cloud-native, digital-first customer service solutions, including workforce engagement management (WEM), workforce management (WFM), and quality management (QM) solutions for the tools and insights needed to balance these complex demands. WEM solutions in particular play a critical role in turning efficient operations, motivated employees, and delighted customers into one seamless experience across workstreams.

          The artistry and value of workforce engagement management

          WFM practices can vary significantly depending on the vertical they are used in. Digital-first employees, for example, need a different set of tools and features than others; they often benefit from features like AI-driven scheduling and forecasting, real-time insights, and advanced analytics that help them manage their tasks more efficiently and stay engaged.

          WEM goes beyond conventional WFM in its emphasis on engaging and motivating employees to create a more satisfying and productive workplace. With a range of capabilities designed to improve operational efficiency, enhance employee engagement, and ultimately drive customer satisfaction, WEM solutions enable companies to focus on holistic workforce performance to reshape how they manage customer service teams and interact with their customers.

          Playvox by NiCE: Designed for the complex digital environment

          Playvox by NiCE excels in the WEM market with its digital-first approach and powerful integration capabilities. It integrates seamlessly with CRM systems and supports a wide range of digital customer interactions, including tickets, cases, chat, social media, SMS, email, and voice, all through a unified platform. With open APIs, Playvox offers further flexibility and customization. By connecting front-office and back-office functions, Playvox helps companies elevate their digital customer service to new heights.

          Playvox is purpose-built to support organizations as they adapt to complex digital workstreams, enabling them to:

          • Identify trends and problems: Playvox identifies key insights and trends by syncing metadata such as interaction length, topic, and CSAT concern. This gives teams a solid understanding of patterns, recurring issues, and areas of opportunity.
          • Manage operations in real time: Managing high volumes of interactions across platforms requires efficient, real-time operational oversight. Playvox provides centralized control and up-to-the-minute data visibility, enabling contact center managers to view and adjust daily activities across all channels and agent teams. Playvox enhances agent productivity by offering real-time metrics and minimizing context switching.
          • Forecast and schedule more accurately with AI: With self-adjusting algorithms and continuously improving forecasting accuracy, Playvox helps businesses anticipate digital staffing needs more accurately, reducing customer wait times, improving first-contact resolution, and boosting customer satisfaction.
          • Engage employees: Playvox drives employee engagement through gamification, personalized development, and collaboration tools. By recognizing agent achievements with badges, points, and leaderboards, organizations can create a motivating and collaborative work environment, regardless of whether agents are working in-office, remotely, or in hybrid setups.
          • Connect learning with coaching: Playvox also helps engage employees with performance insights translated directly into learning plans, with learning sessions scheduled during non-peak hours. This focus on continuous, tailored coaching ensures that agents are well-prepared, boosting employee engagement and improving customer outcomes.

          Elevating operations, engagement, and service to a new level of artistry

          WEM solutions are transforming customer service by giving organizations the tools they need to master operations, engage employees, and delight customers. With advanced analytics and seamless integrations, Playvox empowers your workforce to drive stronger customer experiences.

          Donna Lightfoot

          About the Author

          Donna Lightfoot

          Donna Lightfoot is a Product Marketing Manager for Playvox by NiCE. In addition to Product Marketing, Donna has over 15 years of workforce management experience including implementing WFM and measuring increased productivity and reduced costs. Donna lives in Bentonville, Arkansas, where she enjoys candle making, baking and spending time with her family.

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