Sales & Marketing Effectiveness

Submitted by Anonymous on Wed, 06/16/2010 - 15:10
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Nowhere is Customer Dynamics more visible and potentially valuable than in the contact center. These customer interaction hubs are fertile ground for up-selling and cross-selling products and services to customers and for gaining business insights to propel marketing effectiveness.
 
NICE SmartCenter Sales and Marketing Effectiveness solutions leverage cross-channel interaction analytics and real-time guidance capabilities to increase the number of sales attempts and improve sales conversion rates. NICE also leverages Customer Dynamics to improve customer retention by proactively identifying customers at high risk of churn before they leave. In addition, NICE Sales and Marketing Effectiveness solutions extract business intelligence to enhance marketing effectiveness.
 
Learn more about how NICE Sales and Marketing Effectiveness solutions can help you increase revenues, retain customers and maximize the return on investments in marketing campaigns.

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Predictive Churn Reduction

Predictive Churn Reduction
Find the main drivers of customer dissatisfaction and identify customers at high risk of going to competitors

Sales Effectiveness

Sales Effectiveness
Increase up-sell and cross-sell performance and help agents spot— and close— opportunities in real time

Marketing Effectiveness

Marketing Effectiveness
Gain intelligence with which to combat competitive threats and improve the success of marketing campaigns